There’s a saying that goes “The Proof Is In The Pudding”.

Now what the hell THAT means exactly, I have NO idea, LOL.

But I know where the proof on Peter Drew’s Brute Force SEO: EVO2 is…

SEO Fight Club.
Here’s just a tiny sample of the success other marketers are having with this insanely powerful membership, direct from the Fight Club:

“I ran BFSEO, I went to bed, and when I woke up, these were my results:

Search Term = (Ebook name)
Competition without quotes = 320,000
Competition with quotes = 2,800

RESULTS:

Keyword in quotes [Google Position/Site]:
================================
4 wordpress tag
**5 money site**
**6 money site[indented]**
9 feedagg
10 dailymotion
14 howcast
15 badrss
16 revver
21 metacafe
22 badrss(tags page)
26 feedest
40 wordpress tag(different keyword tag)
41 howcast
44 dailymotion
55 wordpress site

Keyword (No quotes):
=================
7 wordpress
9 money site
16 feedagg
17 dailymotion
25 howcast
34 metacafe
40 rss2
46 badrss
47 rss feed submission

I was pretty excited when I woke up to this because I started imagining what I could be doing with this over the next little while : This thing is going to be a REDICULOUSLY HUGE time saver. I don’t think it’s enough to say it does a weeks worth of work in under an hour, because chances are you’d get sick and tired of the weeks worth of work 1/3 of the way through it. This gets rid of a lot of that drudgery and headache without having to outsource.”

- Mike

Mike started OWNING the first 50 listings in Google. In a matter of HOURS. But the telling statement is his next-to-last one:

“I don’t think it’s enough to say it does a weeks worth of work in under an hour, because chances are you’d get sick and tired of the weeks worth of work 1/3 of the way through it.”

Do you see the Raw Power in that statement?

Not only will EVO2 do all the work FOR you, he will make it so brain-dead easy you won’t be able find any excuse to delay whatsoever- unlike probably dozens of other things cluttering your hard drive

If you see the power here, then GET it.
Link Building Softare
Remember, a limited number of slots are opening on November 18th…

After that, you’ll wait (and lose out) at Least until after the New Year- and who’s to say there will even be any drop-outs in January?

If they have 100% retention (which is quite possible), they may decide to keep the membership CLOSED for that month or more. It’s happened several times before.

And that would just put you further behind the smart money, so I urge you to grab your slot while you can.

Your entrance fee is ZERO for a full seven (7) day trial. If you don’t think it’s for you? That’s fine! Simply cancel your subscription before your trial is up, and you will pay NOTHING. Nada. Zip.

And they make it dead easy to cancel. They’ll even tell you how! But if you’re like 68% of the people that come on board with them, you WON’T.

In fact the excuses they hear for canceling (although they don’t ask for your reasons) are things like “I can’t afford it right now, but I hope to in the future.”

Well, I always cringe whenI hear that, because every time slots are opened in BFSEO they just get MORE expensive.

So the time and place to seize the moment is Right Now…Right Here.

This software is presented by Home Business Guide To help you build back links to your site and increase website traffic. Also Marked as the top Software from Online Internet Marketing Experts

While we don’t often think about – or care – how Google works, it is very very important for anyone who is using search engine optimization, or natural search marketing for their business to understand the basic principles that drive the Google search engine.

There are three main parts to Google: Googlebot, The Indexer, and the Query Processor. Each of these three parts is crucial to online businesses, believe it or not. Let’s take a deep look at each of these Google elements to see how they work.

Googlebot is the search engine spider that visits your website and spiders your pages. It isn’t an actual spider, of course.

It actually works more like a web browser by calling a server and requesting pages, and downloading them – just as you do when you open your browser, type in an URI, and then the web page loads.

Googlebot, however, is run by numerous computers and performs this task much faster than one user could on their home or work computer. Googlebot also doesn’t know that a website exists until a URL is put into their Add URL form, or until they find a link to that website on another web page.

When Googlebot visits a page, they take all the links from that page, put them in a queue for crawling, and just repeat this process over and over again. Once Googlebot has found a link, and downloaded the page, it hands that page off to the Indexer.

The Indexer stores the pages in Google’s Index Data base. The Index then sorts all of the pages in its database, alphabetically, by looking at all of the keywords on the pages. The Indexer does not pay any attention to what Google calls for stop words, such as is, on, or, why, how, etc. It only pays attention to more important keyword type words.

The Indexer, after Indexing pages, waits for the Google Query Processor to ask it for a list of documents. A keyword is given to the Query Processor, which in turn asks the Indexer for a list of sites that contain that keyword.

The Indexer then supplies the Query processor with a list of the documents, and the Query processor presents the documents to the user who requested the keyword.

As you see, each element is important to the others. It all starts with the Googlebot finding your webpage link on another page, or by you going to Google and using the Add form to list your website.

Ready to build backlinks and cash in with UniqueArticleWizard? Checkout ultimate SEO tips and special Unique Article Wizard Bonus!

This article will discuss 5 easy ways to increase website traffic. The steps include free methods that will help you increase not only traffic in general, but targeted traffic which will increase your sales as well.

1. Choose Targeted Keywords: Choosing targeted keywords increases the odds that a visitor to your website will be interested in what you have to say. Your goal when picking these words is to discover keywords with enough traffic to be worth your while at the same time have low competition so you can get high on the search engine ranking.

2. Develop Unique, Quality Content: Unique content is a must have if you want the search engines to like your website. By creating quality content you will attract human visitors as well as the robots that crawl your site and this will help you get closer to the top ranking.

3. Link Back from Your Other Sites: If you own any other websites that are of a related topic you can link back to your own site and start the link building process. This process is what will help your websites page rank.

4. Exchange Links: Another way to increase website traffic is to build links to your site, this can be accomplished by requesting other sites with related content if they are interested in exchanging links. The trade is beneficial to you as well as your visitors as they will find additional links on your site that may interest them.

5. Free Advertising: Article marketing is a free advertising technique that allows you to build links back to your website. When you write articles around keywords that have to do with your topic, you can submit them to the many article directories that are available on the internet. Included in your article will be a link back to your website which allows you to advertise your site for free.

In this article we looked at 5 easy steps that you can do for free that will help you to increase website traffic. By creating some unique and quality content, focused around the right keywords, and building more links to your website using different methods, you’ll be able to climb the search engine ranks and ultimately increase your sales.

The 5 free ways to increase website traffic discussed above will also help you to increase your overall sales if they are executed correctly. Understanding all the steps can take time, you probably have more questions…

Want to learn more?

Claire Mercer, an internet marketing mentor, has successfully built a home business using the power of the internet. Her website, WealthyAffiliatesWay.com, can help you discover a way to increase website traffic using these methods as well as how to make extra money using little to no money of your own.

The search engines look very favorably on websites that have an incoming link from a prominent website, where that website does not link back to the other site (This is not surprisingly called a one way link).

It’s also known more commonly as a backlink.

The search engines as a rule give less importance to a website involved in two way linking (where both websites link to each other) since this has been abused so much in the past by webmasters seeking to achieve high search engine rankings.

There is still a benefit with two way links especially if you are linking to a prominent site so if your only choice to link to a prominent website is by linking back to them from your website, by all means do it.

Remember if you can get them to link back to you only (one way link) it will be more beneficial to your ranking in the search engines.

Remember that the website you are linking to (or getting one way links from) should have content related to the content on your website.

One way links are far and away the best way to boost your rankings in the search engines, ultimately bringing you more traffic as more people find your website in the search engine results.

The more “important” (from the search engines point of view) the site that is linking to you is, the better, and this is what separates the big boys in relation to search engine rankings.

When considering finding out more about buy backlinks ; it pays to do a little research first as a good way to move forward fast!. Watch the sharks out there!

One good way to get the ball rolling is to submit articles to article directories (see the Articles Directory article for specific information).

The main thing here is to make sure the article directory you are submitting has itself got a good page ranking with Google.

It’s very important to ensure that your one-way links have related content to your site.

Even when it is coming from a high ranking page, if your incoming link is from a website selling flowers, and your selling cars on your site, it’s unlikely to benefit you much.

If for example your website was about car tires then the link would be far more likely to provide a benefit to you in search engine rankings.

The more one-way links you can get from relevant, trusted (in the eyes of the search engines) and quality content sites the better. Remember that a single quality one way link will probably provide more of a benefit to your website than be 20-30 low quality links (un-trusted, sub-quality, not entirely relevant content to your website, or combination’s of these problems).

The other thing you will definitely want to do is to mix-up your anchor text from these one-way links (Anchor text is the text shown on screen for a link to your website).

Wherever possible you will want to try and control what is in the anchor text on these sites (obviously this will not be possible some times because it’s not your website, however I’ve found many web masters are happy to help).

You really do not want to have the same anchor text for many incoming links from many sites as this can set a red flag to the search engines, who may very well rate your website less important because they believe you may be manipulating the results (I’m not saying that the anchor text for every one way link needs to be unique, just that you should ensure you have a number of combination’s of them in use).

You want to have your best keyword phrases in use with your incoming links, but use a lot of variation and even just some regular links (just your domain name in the anchor text) will help keeping things natural.

The other thing you want to do is be sure to not always link to your root directory of your website, but rather directly to articles, etc. This allows your incoming link to be targeted for a particular page.

For example I have submitted articles to various article directories that are a subset of a more comprehensive article.

In this case I’ve chosen to link from the article directory direct to the more comprehensive article on my website.

I’ve also ensured that the article is not just a duplicate, since search engines dislike duplicate content and will mark down your websites importance if duplicate content is found.

And of course one way links to your website will not only push up your site’s search engine rankings, but it will also bring traffic to your website.

Start slowly and build up the links over time, you will find your likely to get far better results doing it this way, and that it’s also more likely that your great search engine rankings are likely to “stick” in the future.

I bet you’ve already heard about Jon Leger’s 3WayLinks network, been sent to their sales page but weren’t sure if the 3WayLinks was just another BS or your true search engine optimization savior, right?

You see, I’ve always been a big fan of automation traffic generation solutions to develop my online business. When I first heard about this 3WayLinks network, I was instantly skeptical just like you because there are too many link farm networks out there that are trying to spam the search engines.

And after read a few excellent SEO articles on Jon’s blog, I was convinced that Jon’s a cool guy that really authoritative in the SEO field and actually know well what he’s doing, so I signed up and gave it a try.

After five months of testing, I can finally say that 3WayLinks is a reliable SEO system that actually delivers on what it promises. It does actually help you achieve top ten rankings in Google.

I’m not talking about how Jon’s 3WayLinks system works here (you can learn about it on his website) – I want to share with you my own results here so you have some cold hard facts to help you decide if it’s worth it for you.

I built a blog that just dedicated to promote one Clickbank product on the site and then plug the site in the 3WayLinks network aimed to rank 3 very targeted product related keywords.

You want to see the result?

Traffic in April: 155 unique visitors

Clickbank Sales in April: one sale for $22.84

Traffic in April: 216 unique visitors

Clickbank Sales in April: 2 sale for $45.68

Traffic in April: 309 unique visitors

Clickbank Sales in April: 3 sale for $92.12

The whole work I did for that site is to put some review articles, choose 3 product keywords and plug the site into the 3WL network. That was no more than 5 hours of work and after that everything was completely automated.

I also found it sometimes takes more than 5 months to get your keywords to full ranked in Google so you really need to be patient and the most important part of getting the results is choosing your keywords wisely.

Let’s do a match here:

You can rank 50 of your web sites in Google with one 3WayLinks account.

If you invest $47 per month in 3WayLinks.net starting now, after 6 months your little product review site just like mine is getting 600 visitors a month and earns you a reasonable $200 per month.

You set up 50 review sites and put all them into the network. $200 times 50 is $10,000 every month on auto-pilot.

Isn’t it worth $47 per month?

And what if I can have Jon to give you a lifetime 3WayLinks discount?

Now you can lock in your access at the ridiculously low price of $37/month plus my private bonus buster package, instead of paying the normal $47 a month: (I’m even paying $47 a month to the membership myself!)

Even if you only get one little site ranked well enough just to earn $5 per day from Google AdSense, you will have already achieved a 300% monthly return on your investment.

Chances you may get some winner sites that one can earn you more than $500 to $1000 per month. Multiply that by a few dozens sites you put in the network and… well, you get the idea.

The Conclusion: The 3WayLinks network is one of the best deals that I’ve ever seen. Now I have 10 of my sites plugged into the network and rank well for almost all of them. And if you just want a traffic system that set and forget, then I would give a big thumbs up for Jon’s 3WayLinks. Just checkout my link below to get your high value bonus buster package

Small business owners may not have the resources to invest heavily in their web presence and finding solutions to problems can be like finding a needle in a haystack. You know something’s wrong but don’t have the faintest idea how to fix it. Is it a technical issue? Are your ads not performing well? Don’t know what kind of traffic you’re getting? You maybe should keep reading if you want how to improve your website.

1) The first problem that most run into with their business online, is generating traffic. Just because you spent a good amount of money and the site looks really good doesnt mean that anyone knows how to find it.

Announce it to the world by submitting it to reputable directories and sharing your useful content with others on social bookmarking sites. You can even do some link exchanges just to get your site crawled early on.

You need to start by building quality content, and generate incoming links from other sites to help maximize your efforts. After you have completed this you will need to monitor progress through web analytics software. This will allow you to analyze your traffic to and from your site.

2) Setting up your site for failure can sometimes be a bit easier, then setting it up for success. I say that because most sites that are generated today for most businesses already have someone, somewhere, out there doing it already. So if the content on your site, and the product you provide, doesn’t set you apart from your top competitors then you are setting yourself up for failure.

Take the time to beef up your content. Be innovative – don’t be afraid to think outside the box. Use the top competitor in your field as a measuring stick.

Then of course you have to remember to have some sort of “call to action.” This is where you make the potential prospect make a decision. However, make them decide whether or not to purchase the product or sign up for a newsletter. If you only get the latter, at least you can still have contact with them. Just make sure you’re not confusing the visitor on where to go next or they’ll end up on someone else’s site.

Use your web analytics software again to find out what pages visitors are landing on first. If your home page gets the most traffic, make sure there are clear links to your sub-topics. If inner pages are your most popular landing pages, find out if the traffic is targeted.

The bottom line is to always make clear why, and how, visitors can buy your product. Don’t get too cute with multiple steps, options or convoluted language.

4) You have generated traffic but have no sales. This is a good thing up front, because you cant have sales without traffic, and since you have traffic now you need to figure out how to be unique. Before taking the steps needed to be unique make sure that the traffic you are generating is relevant. Learning how to analyze your site with where, when, and how long people visit your website is key to helping you generate sales. So make sure you find out what keywords they are searching, and what content they are viewing.

5. You’re getting relevant traffic but no sales. This problem could signal a technical error or navigation problem with your site. Make sure you thoroughly test all functionalities on various web browsers and systems. Submit test forms. Do a link check to spot possible broken links.

Making sure you have relevant traffic, a unique product, and making your site user friendly are just a few ways to set yourself up for success. Moving away from the web site problems, make sure you also investigate any part of the sales process taking part away from the website as well.

On page optimization refers to search engine optimization techniques used directly in the construction of web pages. However, it is important to remember that on page optimization is about more than simply search engine optimization, it should be about optimizing the page for human readers. When you do this, you generally make the search engines happy as well. It is important to provide visitors to your website with valuable content that makes them want to come back to your site again and again.

As well as ensuring your website is full of valuable content, it is important to pay attention to your use of keywords. Avoid keyword stuffing as not only does it make your website look unintelligent and unprofessional, search engines have caught on and you will be penalized for over using keywords. The ideal is to use keywords naturally and sparingly. You want to use the keywords often enough to attract search engine traffic but no more than that.

Despite the fact that customary SEO recognizes an ideal of 2-7% keyword density for page optimization, Google has changed their systems to suggest that a 1-2% density may be more ideal (simpler to read). Create a list of the most commonly utilized search words that relate to the subject and subtopics you are using and put them within the confines of your site. Google’s latent semantic index (LSI) will also reward you for the use of similar phrases.

Keywords should not be limited to your page content. It is very important to include your keywords in your page titles.

A search engine recognizes your page content based heavily on the words you choose to utilize in your page titles. Without using keywords in the title pages, one must have many outside links that point to the specific page to increase web traffic.

When including keywords in your titles, place them as close to the beginning of the title as possible but be sure that it is readable. The page title is essential to on page optimization because it shows as the link in search engine results.

Be sure that every page of your website has a short page title using the most important keywords for the page. Keep in mind that search engines will only display set numbers of characters in each search result. Generally speaking, it is enough to only use a keyword once in a title – to use the keyword two or three times is repetitive.

Meta tags is a term you may read about when reading about “on page optimization” but because it was widely abused by spam, search engines don’t acknowledge them. There are very few SEO professionals who continue to depend on meta tags for web page optimization. If you decide to go ahead, make sure you only use meta keywords and descriptions so that these words and phrases show up on the page and are not going to be considered spam.

Links from your site to other related pages will also enhance the popularity of your search engine. Consequently, it is imperative that the links provided are real and sent to sites with similar content that adds value to the visitors.

Page optimization is not that hard to do and it will largely benefit the success you will have with the search engines if you offer to your visitors excellent and relevant content.

If you are an Internet marketer, then you will be promoting a website, whether you own that website or whether it is a generic site promoting an affiliate link is irrelevant.

It doesn’t matter which scheme you operate, the problem is the same -how do you get enough interested visitors to your site, so that, if they want your product and have the money, they will have a chance to buy it, before they get bored and click away.

This is the largest common problem that every single Internet marketer has, and it is called attracting targeted traffic, getting relevant visitors or something similar. All the phrases come to the same thing ultimately. If no one sees your product they cannot buy it or if your visitors are mainly young people interested in tennis, it is no good trying to sell them bird cages.

So, you obviously need as many visitors to your website, who are interested in your product, as you can handle. This means that you need to be highly ranked in the search engines in order that people can find your website. The most popular and most often-used search engine is Google. So, what is the best way get your site ranked highly in Google?

There are millions of books and ebooks on the subject, but without exception, the serious ones come to the same conclusion (unless they were written by self-interested safe-list or traffic exchange owners) and that conclusion is that you need links to your site.

Very few people honestly know how Google ranks sites, but it is generally agreed that the more sites linking to a site the better. This has lead some webmasters to exchange links with each other. This is an easy way to get links and Google can recognize reciprocal links. The best links are one-way links, because it shows that someone values your site enough to want to be associated with it. These are called back links.

So, the real problem comes down to how to get enough back links to your site to persuade Google (and the other search engines) that you run such an important site that they should rank it highly for your chosen keywords, which should be relevant to the content of your website. How do you do that?

Well, there are many strategies such as traffic exchanges, safelists, FFAs, forums and writing articles. To be blunt, the first three are a complete waste of time. I own a safelist and have wasted man-hours on traffic exchanges, all for nought. Posting to forums can be worthwhile, but ONLY if the link on your post is a follow link. If it is not, it doesnt count and most are no follow links. This means you will have to research the forums to find out where it is worth while you posting to (more on this later). That leaves writing articles as the ONLY sure-fire way to get solid back-links to your site based on keywords that are relevant to your site.

So, you write an article on a subject relevant to your site stuffed (but not over-stuffed) with relevant keywords but then what do you do? Thats easy! You search Google for article directories, lists and blogs; sign up to a couple of dozen of the relevant ones or in the related categories and post your article to them.

And that is the definitive method of getting the sort of links you need to get your site highly ranked, so that people can find you and have a chance to buy what you are selling. The only catch is that Google will expect to see new links appearing on the Internet on a regular basis, which means writing and posting time after time after time after time ad infinitum. Or does it?

Yes, it does! But the process can be automated and automation is the key to online success. Set up a proven, successful process and let it run ” day and night: all day and all night! I use a system that helps you turn your article into thousands of variations and posts them to thousands of sites, creating thousands of back-links!

But do not think that these variations are spun! (The industry standard way of creating variations is to use spinning software to substitute synonyms and pseudo-synonyms eg yellowish for yellow in a random way. This works to a certain degree but can produce gibberish too). The system I use does not employ this method, but still produces thousands or variants all written by human hand. Then it sends them to article directories and blogs etc.. Thousands of them. In fact today, there are over 11,000 sites on their list and the list is kept fresh on a monthly basis. Most similar lists are not well maintained because it is so time-consuming. Therefore many contain lots of dead links.

This system takes your article, creates thousands of variations and then posts them to thousands of sites. All with your sites link in the by-line, which can also be varied. But not only that! It only posts your article to lists and categories that deal with sites like yours (based on your chosen keywords) and posts according to a schedule chosen by you: ie 10, 20, 50, 100, 1,000 posts a day, starting on any future date you choose! So, for example, you could write three articles and have the first one go out starting the next day at 150 a day; the second one starting after seven days at 150 sites a day; and the third starting after two weeks at a rate of 75 sites a day.

That would give your site at least 3,000 links in a month or 100 a day ” all for 2-3 hours work! If you wrote one article a day (an hours work) and it got posted to only 1,000 relevant sites, you would have 30,000 relevant links in a month. Imagine writing an article a day and having it go out to 50 sites a day! After 10 days you would have 500 extra links a day: 15,000 links a month! What about three hours work a day (three articles)? 45,000 extra links a month. Plus all the webmasters who would copy your articles to their sites, ezines and blogs. Would that help you sell your product or not?

If you would like to see an example of this systems output, you have already read one ” this article. And if you would like to find out more, follow the link in my by-line attached to it.

If you’ve got a business and have a website for it, you need targeted traffic to come to your website and stay long enough to see what you have to offer if you want to be successful. And, those visitors should also take action based upon what they see and what you want them to do.

The more time a visitor spends on your website, the more likely it is that that visitor will take action specific to what you want. One good way to do this is to entice visitors to keep clicking through the pages of your website. There are four easy ways you can increase page views.

1. Fill your site with relevant, unique, well written content: People are hungry for good quality relevant information and that is one of their key motives for surfing the Internet. If your site delivers the information they need, they will be more than willing to return to it and possibly even recommend it to others. Your content will also get picked up by the search engines, so people will keep on visiting it and your page views will dramatically increase.

2. Keep your copy short and simple: Some people find it difficult to string a single sentence together; others never know when to stop! When it comes to website copy, remember the good old acronym, K. I. S. S. – keep it short and simple!

The information you present should be concise and easy to read. Paragraphs should be short and to the point. It’s a well-known fact that Internet writing has to be shorter than print writing because people’s attention spans are shorter when they surf.

Dont expect them to read a several thousand word article. On the Internet people tend to scan articles for the information they need. They will only read an article from start to finish if the style and content are so good that they cant help but read everything.

3. Use proper highlighting and formatting: The style and appearance is very important. If your website looks dull, with great chunks of hard-to-digest text, people will surf out as quickly as they surfed in.

Carefully done, this type of formatting makes text more interesting to read because it breaks it up for the eye and gives it something to “focus” on. And don’t be afraid to use plenty of white space along with your text. Break your text up into small chunks separated by plenty of space, and you’ll make your content easier to read.

4. Put a site map and some article “teasers” on your first page to encourage people to click through to each “teaser’s” article and read more. (Site maps are also good for spiders as they crawl your pages, which in turn can increase your rankings with search engines.)

These are the four easy steps you need to implement to increase page views and get targeted website traffic to stay on your site long enough to get your message.

Recent market studies show that the growth rate of Internet purchases has been incredibly high over the last couple of years, and despite the conditions of the actual world financial crisis that made the online orders register a corresponding decrease, things still look pretty rosy for the Internet. However, from this perspective, people who advertise a service or product as part of an Internet business have lots of things to do before they will see the money rolling in.

E-retailing is still a profitable Internet business, but heavy marketing support is generally necessary to beat competition and create profit. Behind the comprehensive online web catalogues that sell us all sorts of things, there lies a huge amount of work to support not only the web page as such, but to run constant market analysis and have a realistic picture of where the business stands on the e-market. A relevant example here would be that of the first-page search results on engines like Google and Yahoo.

The Internet business with the highest likelihood to complete a transaction is the one that appears first when a searcher types a keyword in the search box of the search engine. Consequently, the big competition between the various companies active online is to have a high page rank and a proper representation in the search engines.

This can only be achieved by the professional support of the web pages and constant monitoring of the site performance, according to the number of visitors and the resulting transactions.

Just like for real-world money-making opportunities, an Internet business needs careful planning. Thus, one targets the market, gathers information on the competition, ensures good resources, attracts finances and funds, if necessary and takes the measures that build customers’ loyalty. Furthermore, depending on the type of product or service offered, the Internet business could require a strategic alliance with other entrepreneurs.

Consequently, for every Internet business idea you get, you have to learn whether there is a market for it. Then, if you lack the budget to invest, you need to find alternative financing options to support you entrepreneurial aspirations. And finally, you should never forget web site investment.

The design and full-time support that keeps your Internet business running could easily cost you a small monthly mint. Nevertheless, your website is the interface, the place where the customer gets to see your product or service, and the impression has to be good. Good luck!