PPC marketing can be a tough way to make a living, but the right ppc software or tools can save you a lot of time and effort. There are ppc spy tools which let you track your competition, keyword tools that can create huge lists of related keywords, and campaign builders which make it a snap to upload your pay per click campaign to your favorite PPC engine. Why waste time doing things manually, when using these pay per click tools make it so you don’t have to?
There are a ton of great tools out there, but which ones should you try? I’ve used many pay per click tools myself, and some are quite good, while others are useless. Below is an overview of three of the ones I use the most.
One ad spy tool I use a lot is called Traffic Travis. It’s a fantastic software that can be used for more than PPC. With the PPC Analysis module, the software will track your desired keywords on Adwords to see what ads are showing. After collecting enough data, you will be able to learn which competitors are doing well, and emulate their campaigns.
A keyword tool I use a lot is called Keyword Expander. This is a free web based tool that lets you input different lists of keywords and combine them together. This big list of long tail keywords is especially useful if you running pay per click campaigns on the content network. Use in conjunction with the Google Adwords Keyword Tool and you will have thousands of keywords in no time.
Uploading huge pay per click campaigns with numerous adgroups can be a big pain. That is why I use a pay per click tool called the PPC Campaign Wizard. Using this, I can input all my ppc campaign setup info like keywords and ad copy and the tool will generate what I need to upload it into Adcenter or Adwords. There are expensive pay per click software that do the same thing, but the PPC Campaign Wizard can do the same for free.
As you can see, you will save a lot of time by using these free pay per click tools. The more pay per click campaigns you can launch, the more money you can make. If you are looking to becoming a PPC marketer, then give each of these tools a shot.
Tired of expensive pay per click software? Then make sure to give these free pay per click tools a try.
